What is presence management for coaches?

You have probably heard the expression, “Mr. A has a lot of presence.”
The literal translation of the word “presence” is “to be present,” so you see Mr. A in terms of “having presence,” “having dignity,” or “having influence”.

Unlike superficial relationships, coaching is ultimately about the total personality of the coach. On the other hand, the human brain has a tendency to determine whether a person is an ally or an enemy at the first glance. In other words, the behavior that forms the first impression at the first meeting has a great impact on how others evaluate you.

The professionalism of the coach includes the coach’s demeanor during the first meeting and throughout the session.
Communication is largely based on visual information, auditory information, and verbal content. The verbal content is called verbal, while the visual and auditory elements are called nonverbal.
“Presence management” is to control these non-verbal elements in a professional manner so that the image you want to convey is conveyed to the other person.

Influential Eye Contact

Eyes speak louder than words.
In the case of a one-on-one coaching session, we pay attention to how the client can look into our eyes comfortably for a long period of time. This is a state in which the client can “talk about anything” without being too nervous.
Through the coach’s own eyes, we are conscious of conveying the message, “I am open and you can look at whatever is inside of me”.
The way you make eye contact, both in sending and receiving, can make a big difference in the impact you have on the client.

Controlling Impressions with Face Orientation

When looking at the client, impression formation varies greatly depending on where the coach is facing. The basic rule is to face forward.

Posture.

Keep your back straight and your chest wide open. When speaking in front of a large audience, make sure that your eyes do not droop.

Manage auditory information

Depending on what is being said, the coach will vary the tone, speed, and volume of the voice accordingly. Depending on the situation, he or she may encourage the client to direct attention to himself or herself by speaking to himself or herself.

The coach’s professionalism is built on the presence management described above.


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This article was written in Japanese and converted into English using a translation tool. We hope you will forgive us for any inadequacies.
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